About Us

Kilroy’s: Where History, Heart, and Rock ‘n’ Roll Meet

A Name That Traveled the World

Long before Kilroy’s opened its doors on the bricks of downtown Branson, a simple doodle was making its way across oceans and continents. “Kilroy was here” — a wide‑nosed figure peeking over a wall and scrawled by American GIs during World War II — became a global symbol of optimism, camaraderie, and the enduring spirit of those who serve. As a young boy, Jimmy Kirk copied that sketch in the margins of his spelling tests and history notes, imagining the far‑flung places where the real Kilroy might have signed his name. The doodle planted a seed: one day Jimmy, too, would leave a mark that made people smile.

Kilroys T shirts
Kilroys Storefront

Service Before Storefronts

Jimmy’s fascination with the doodle grew into a desire to serve. He enlisted in the U.S. Army, spending 13 years as an engineer, repairing bridges, building roads, and solving problems in true “get‑it‑done” Kilroy fashion. Those years sharpened his discipline and deepened his belief that every job—no matter how small—deserves craftsmanship and care. Even while stationed abroad, Jimmy dreamed of a different kind of mission: opening a cozy, quirky shop back home in the Ozarks where stories, smiles, and great music would welcome every visitor.

The Ice, the Idea, and a Serendipitous Reunion

Life, of course, took a few detours. After the Army, Jimmy cut his teeth in life‑insurance, security, and investments—industries that rewarded precision but left little room for creativity. Then a high‑school class reunion reintroduced him to Carla, whose family owned Branson’s old Ice Plant. One sweltering summer afternoon, over the hum of compressors and the crackle of melting cubes, the pair discovered a shared love of classic rock and a knack for turning hard work into good fun. When the Ice Plant finally became too much to manage, Jimmy and Carla decided it was time to thaw out an old dream.

Kilroy’s Takes Shape

In 2020, during COVID, just a few doors down from The Farmhouse Restaurant, where Jimmy bussed tables in 1977, Kilroy’s flipped its “Open” sign for the first time. The concept was simple: blend rock‑and‑roll nostalgia, local Ozark charm, and the all‑American friendliness symbolized by the Kilroy doodle. Jimmy curated 100‑plus Classic Rock T‑shirts—from ACDC to ZZ Top—while Carla brought in colorful boho apparel that married free‑spirited style with downtown affordability.

A Pickle With a Purpose

Family means everything to the Kilroy’s crew, so when the duo created their own line of gourmet pickles, they honored the women who taught them generosity and grit. “Bettyann’s Pickles,” named after Carla’s mother Betty and Jimmy’s mother Ann, range from sweet-heat chips to garlic-dill spears. Each batch is dreamed up in Missouri and taste-tested by Jimmy himself (yes, he insists on quality control—tough job!). Come sample the pickles for yourself!
Pickles at Kilroys Store
T Shirts at Kilroys Store

Without Losing the Groove

Today, Kilroy’s shelves spill over with:

Yet for all the new flavors and fabrics, one thing never changes: Kilroy’s remains a family‑run safe haven where every visitor is greeted by name (or quickly taught how to doodle one).

Our Promise

We believe that shopping should feel like discovering your favorite song on vinyl: unexpectedly delightful, instantly memorable, and best shared with friends. Whether you’re hunting down the perfect souvenir, craving the crunch of a Bettyann’s pickle, or just vibing to the store soundtrack, we promise

Authenticity

From military roots to rock‑and‑roll riffs, our story is real, and so are the people you meet behind the counter.

Quality

If we wouldn’t gift it to our moms (Betty & Ann set a high bar), it doesn’t hit the shelf.

Community

Branson built us, so we give back through local fundraisers, veteran support groups, and live‑music nights that keep our downtown humming.

Kilroys Logo

Kilroy’s Today—and Tomorrow

We may have started with a doodle, but our mission has grown: leave every guest happier than when they walked in. As visitors add their own “Kilroy was here” messages to our in‑store chalk wall, we’re reminded daily that great stories never end—they evolve. Come doodle yours with us.

Kilroy’s. History in every corner, heart in every handshake, and rock ‘n’ roll in every ringtone. See you soon!